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About

A wholesale retail partner for brands selling on Amazon

Wishloja

Wishloja LLC purchases inventory wholesale from consumer brands and sells it on Amazon through Fulfillment by Amazon (FBA). We handle the storefront, the listing, and the logistics — brands keep control of their product and their pricing.

We work with a small number of brand partners at a time, on terms agreed in writing before anything ships. Inventory is purchased outright through a purchase order, not on consignment — brands are paid on the agreed terms, regardless of how quickly it sells.

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Why choose us

Straightforward terms. Direct communication. Fast decisions.

Outright purchase

Bought via PO, not consignment — payment isn't tied to sell-through speed.

MAP enforcement

We hold the pricing floor a brand sets on the listing.

Fulfilled via Amazon FBA

No warehouse of our own to manage — every order ships through Amazon's network.

Direct communication

A small team — same person before and after a PO is signed.

Terms set upfront

MAP, minimum order, and payment terms agreed in writing before anything ships.

Non-exclusive

Standard agreements — a brand's other channels stay theirs.